{"id":671,"date":"2022-01-02T09:30:11","date_gmt":"2022-01-02T09:30:11","guid":{"rendered":"https:\/\/lite1.7.siitgo.com\/blog\/?p=671"},"modified":"2022-01-02T09:31:53","modified_gmt":"2022-01-02T09:31:53","slug":"15-email-marketing-statistics-shaping-the-world","status":"publish","type":"post","link":"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/","title":{"rendered":"15 Email Marketing Statistics Shaping The World"},"content":{"rendered":"<p><img src=\"https:\/\/kinsta.com\/wp-content\/uploads\/2020\/12\/email-marketing-statistics.jpg\" alt=\"See the source image\" \/><\/p>\n<p>Since the 1970s, email has been available, and it has remained quite successful, even with younger audiences. Email marketing is capable of much more than simply delivering messages to recipients&#8217; inboxes.<\/p>\n<p>Indeed, email generates $42 for every $1 invested, a staggering 4,200 percent return on investment, making it one of the most effective marketing solutions available.<\/p>\n<p>What conclusions can be drawn from statistics on email marketing? When it comes to demonstrating email marketing&#8217;s legitimacy, the numbers speak for themselves.<\/p>\n<ol>\n<li>Marketers who use segmented campaigns increase revenue by 760 percent \u2013 Campaign Monitor<\/li>\n<li>According to Litmus, four out of five marketers would prefer to abandon social media in favor of email marketing.<\/li>\n<li>68% of Millennials report that promotional emails influenced their purchasing decisions &#8211; Fluent<\/li>\n<li>64% of small businesses use email marketing to communicate with their customers \u2013 Campaign Monitor<\/li>\n<li>78 percent of marketers reported an increase in email interaction over the previous year \u2013 Not Another State of Marketing<\/li>\n<li>56% of people check emails are on iPhones or in Gmail &#8211; Litmus<\/li>\n<li>Across all industries, the average email opening rate is 19.8 percent, the click-through rate is 11.3 percent, and the bounce rate is 9.4 percent. Perpetual Communication<\/li>\n<li>The average open rate of a welcome email is 82 percent \u2013 GetResponse<\/li>\n<li>When abandonment emails are sent within an hour of leaving a website, cart of goods conversions increase by 6.33 percent \u2013 SaleCycle<\/li>\n<li>Email engagement is the most important metric for measuring content performance, according to 90% of content marketers \u2013 Content Marketing Institute<\/li>\n<li>Implementing a mobile-responsive email design can result in a 15% increase in unique mobile clicks &#8211; MailChimp<\/li>\n<li>Mobile-friendly email is the second most frequently strategy for increasing email engagement &#8211; HubSpot<\/li>\n<li>If you limit yourself to five emails per week, your audience will reward you with significantly higher open and click rates \u2013 GetResponse<\/li>\n<li>99 percent of email users check their inbox daily, with some checking as frequently as 20 times. OptinMonster reports that of those who check, 58% read their email first thing in the morning.<\/li>\n<li>According to Statista, 45 percent of internet users avoid opening emails from unknown senders.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Since the 1970s, email has been available, and it has remained quite successful, even with younger audiences. Email marketing is capable of much more than simply delivering messages to recipients&#8217; inboxes. Indeed, email generates $42 for every $1 invested, a staggering 4,200 percent return on investment, making it one of the most effective marketing solutions &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;15 Email Marketing Statistics Shaping The World&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>15 Email Marketing Statistics Shaping The World - Lite1.7 Blog<\/title>\n<meta name=\"description\" content=\"Since the 1970s, email has been available, and it has remained quite successful, even with younger audiences. Email marketing is capable of much more than simply delivering messages to recipients&#039; inboxes.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"15 Email Marketing Statistics Shaping The World - Lite1.7 Blog\" \/>\n<meta property=\"og:description\" content=\"Since the 1970s, email has been available, and it has remained quite successful, even with younger audiences. Email marketing is capable of much more than simply delivering messages to recipients&#039; inboxes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/\" \/>\n<meta property=\"og:site_name\" content=\"Lite1.7 Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-02T09:30:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-02T09:31:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kinsta.com\/wp-content\/uploads\/2020\/12\/email-marketing-statistics.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"2 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/#website\",\"url\":\"https:\/\/lite1.7.siitgo.com\/blog\/\",\"name\":\"Lite1.7 Blog\",\"description\":\"Email Marketing Tips, Softwares &amp; Online Advertising Tutorials\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/lite1.7.siitgo.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/kinsta.com\/wp-content\/uploads\/2020\/12\/email-marketing-statistics.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/#webpage\",\"url\":\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/\",\"name\":\"15 Email Marketing Statistics Shaping The World - Lite1.7 Blog\",\"isPartOf\":{\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/index.php\/2022\/01\/02\/15-email-marketing-statistics-shaping-the-world\/#primaryimage\"},\"datePublished\":\"2022-01-02T09:30:11+00:00\",\"dateModified\":\"2022-01-02T09:31:53+00:00\",\"author\":{\"@id\":\"https:\/\/lite1.7.siitgo.com\/blog\/#\/schema\/person\/93fe4d2f0a457adbd2cddb6d5929594c\"},\"description\":\"Since the 1970s, email has been available, and it has remained quite successful, even with younger audiences. 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