AI marketing solutions are software or platforms that assist in the creation of automated decisions based on data collected and evaluated, making it much easier to forecast buyer behavior.
AI can analyze large amounts of data from a variety of sources, including social media and email. Everyone understands the importance of data in marketing, but AI takes it a step further while also saving money and effort. Organizations no longer need to rely on employees to complete these duties, allowing them to focus on more important aspects of the organization.
Another significant advantage of AI marketing solution is that they enable companies to tailor their sales and marketing strategy. Predictive analytics, which provides deep insights into buying habits, can help with this. You know how Google and Netflix make recommendations all the time? AI marketing technologies are responsible for this.
Here are the top five AI marketing tools:
- The Sense of the Seventh
- HubSpotSEO
- Squeeze Page / Lead Capture Page
- Use an autoresponder
- A blog
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The Sense of the Seventh
Seventh Sense is at the top of the list, and it’s an AI marketing tool that uses behavior profiling to draw clients’ attention. It’s geared primarily at emails, which may be difficult for both individuals and organizations. To obtain high open rates with an email marketing strategy, you must choose the optimal hours and days, but finding the best time for each consumer is impossible.
To avoid this, Seventh Sense assesses the best time and day for email campaigns for each contact individually. This is accomplished by the AI platform creating a prediction model for each contact based on their activities.
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HubSpotSEO
HubSpotSEO is another amazing AI tool to add to your business. It uses machine learning to figure out how search engines classify and analyze your brand’s content. Countless individuals and businesses utilize it to increase their search engine results and gain an advantage over competitors.
Organizing your material around important subjects, which is rewarded, is one of the secrets to success with search engines. HubSpot SEO assists you in accomplishing this by identifying and ranking the issues that are most important to your company and customers. Simultaneously, it gives competitiveness and relevance indicators that might help you optimize your content strategy.
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Squeeze Page / Lead Capture Page
You must compile a list of your visitors! You have the potential to market to someone over and over again after you have their email address. But don’t imagine it’s as easy as putting up a squeeze page and waiting for people to sign up. In exchange for their email address, you must provide them with something of worth. This may be a 7-day course, a free report, a free video course, or something else. As long as it’s relevant to your market.
Once you’ve gotten people on your list, don’t start spamming them with offers right away. Send them useful information about your field in order to establish a relationship with them. Your list will trust your viewpoint once you’ve built a relationship with them, and they’ll be more likely to buy what you’re selling.
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Use an autoresponder
The brains behind your list-building business is your autoresponder! Your autoresponder is the command center from which your list members receive your prewritten emails automatically. Simply enter your emails and the time you want them to be sent, and your autoresponder will send them out at the specified time. Lemon squeezy, squeezy, squeezy!
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A blog
You should certainly start a blog. This is where you can establish your brand and provide consumers with useful information. Regularly updating your site with useful ideas will attract regular visitors who will trust you and your recommendations.
Also, make sure your blog has an opt-in form. Remember, you want people to sign up for your mailing list!