Email Marketing Trends to Watch for in 2022

The digital marketing industry has had a challenging and rewarding year in 2021. Challenging due to the pandemic and evolving data privacy regulations. While people staying home hampered real-world marketing, the digital marketing industry stepped up. Throughout it all, email marketing delivered results, as it has for over 40 years. What can marketers expect from …

4 Smart Social Media Conversion Methods

Social media marketing is now part of many businesses’ digital strategies. Social media has helped brands connect with new customers, but it has also made it harder to stand out. To succeed on social media, brands must focus on conversions. So, how can you increase conversion? These four tactics will aid you in your quest. …

Things to Note About Welcome Emails

A Welcome Email introduces a company’s brand to new subscribers. It should thank subscribers for signing up, inform them of what to expect, and generate excitement for upcoming emails. Including the Welcome Email in your email marketing campaign avoids a negative tone for subsequent emails. Not only will a well-crafted Welcome Email be the most-engaged …

How to Recover back after the sending a wrong Email

No matter how well you plan, unexpected events and blunders occur. Not unlike when you send an email and realize it wasn’t what you intended, there is no magical undo button. You know how we learn? Making a mistake usually teaches us a valuable lesson. Undeniably, the situation can be improved. Marketers aren’t battle-tested until …

How Make Automated Emails Feel Personal

Without a doubt, automating your marketing can help you scale your efforts without losing precision. But you want your automated messages to feel personal, to build connections, and to amplify your brand. After all, it takes positive marketing messages to make a brand stick in the mind of a potential customer. That means every message …

5 Email Marketing Trends for 2022

There have never been more marketing options than now—TV, radio, billboards, websites, social media, etc. Despite this, 80 percent of marketers agree email marketing is still one of the most effective strategies. Let’s take a look at some trends you need to watch out for on email marketing in 2022 1. Customized Emails Sometimes low-hanging …

Why Use an Email Marketing API?

For those unfamiliar with the term API, it simply refers to a set of methods by which developers can access different functionalities of a software application using code rather than logging in. It is known as Application Programming Interface. To better understand this, imagine a software tool as a restaurant. Most people who want to …

Email Order Confirmation Examples and Best Practices

Order Confirmation Email Order confirmation emails are sent immediately after an order is placed. They send the customer a digital receipt to confirm the order. That is, they are sent in response to each customer’s order. Confirming an order is a basic customer service step that every ecommerce business should take. In the absence of …

12 Best Cheap Email Marketing Services for 2021

The best low-cost email marketing services 1. Mailchimp Mailchimp is a popular cheap email marketing service for newbies. You can create multiple campaigns, tag subscribers, and automate workflows. Premium options include advanced audience insights, custom branding, and a variety of templates, while the free option allows for up to 2,000 subscribers. 2. Constant Contact To …

10 Best Ecommerce Marketing Techniques

What is e-commerce marketing? An ecommerce marketing strategy is a plan for promoting your online store and increasing sales. The strategy is a long-term vision for your ecommerce company. Market, trend, consumer research, brand values and product knowledge are all factors. An industry with so many products, business models, and target groups that it’s impossible …