5 Online Cold Email Software


Table of Content

  • Yesware
  • Streak
  • Vocus.io
  • Snov.io
  • SalesLoft

1. Yesware

Simple but effective email tracking for prospecting teams

Yesware is an ‘all-in-one toolkit’ for sales. It lets you send emails, track results, schedule meetings, and integrates with both Salesforce and LinkedIn.

You’ll be able to track how prospects interact with your email, seeing if people receive, open, and engage with content like links to proposals or sales decks.

Yesware’s email automation features mean you can schedule emails to send at specific times and send follow-up campaigns on autopilot, which will make your sales prospecting simple and predictable.

2. Streak

Adds useful CRM functionality to your Gmail inbox

Streak, in a similar way to GMass, integrates directly into your Gmail account. However, they add even more functionality on top by transforming your inbox into a flexible CRM.

It saves you having to connect standalone cold email software with a third-party CRM by handling everything in one place.

You can also create snippets, which are templates that you can quickly use to eliminate repetitive work and speed up the time it takes to reply to emails.

3. Vocus.io

You can use Vocus.io to draft, schedule, and send cold email campaigns. You can add attachments, which is a good way to increase engagement on your follow-ups (for example, by adding a more proposal or portfolio of work). As well as that, you can install their Gmail extension to track opens and links and get reminders to follow-up inside Gmail.

You’ll also be able to create a calendar, similar to MixMax, so it’s easy for prospects to book meetings with you.

After you’ve sent your campaigns, you can see detailed reports that are easily shareable to ensure your whole team stays up to date on what’s working.

4. Snov.io

Combines a sales CRM and cold outreach automation platform

Snov.io is a platform to help you identify good leads, engage with them using email outreach, and manage deals in a sales CRM.

If you want a platform that helps you with everything from prospecting to managing deals in your CRM, it’s a great option. They collect data on companies and accounts to help you identify good-fit prospects, then import them into your campaigns and automate your sending and follow-ups.

There’s a Gmail extension to track engagement inside your inbox, and you can also see stats on performance inside Snov.io itself.

5. SalesLoft

Helps B2B sales teams with a large team of sales reps

SalesLoft is a platform for sales engagement designed to help you engage with prospects and track your activities to see what’s working.

You’ll have a clear overview of your sales activities and important tasks in one place, so you never leave a prospect waiting for a reply for long.

SalesLoft integrates with Sales Navigator and Salesforce, so you can easily review your CRM records and make sure every email you send is personalized and timely.

As you would hope, you can also create and save templates that you can re-use, and see detailed metrics on things like open rate, reply rates, and click-through rates.

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