Email Marketing Tips, Softwares & Online Advertising Tutorials
Social media is vital to your digital marketing campaign. With more users, social media has become a hotbed for business opportunities. Using social media effectively can increase engagement, drive traffic to your website, and turn fans and followers into paying customers. Sadly, that is not as simple as it seems. A social media manager must …
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Our working lives have changed dramatically in the last two years. That goes double for email marketers. Demand has increased, so their workload has increased, but so has the pressure to increase email marketing’s contribution to the business ROI. To achieve these new business goals and ambitions, a consolidated email marketing operation is now more …
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Video has been touted as the next evolution in email marketing for years, but implementation challenges have slowed it down. Limited file size and production time due to email clients not supporting it. Animated GIFs and static images with play buttons have replaced them. It’s not the video experience we expected. Animated GIFs are more …
Data helps you assess your market position, identify risks and growth opportunities, identify trends and dynamics, develop effective strategies, and ultimately drive business growth. Quality data is crucial, especially when it comes to market intelligence. Data-driven companies need to trust their data, but only 55% of business leaders do. Bad data leads to bad decisions, …
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We’ve lived for years in a world dominated by digital communication. It has accelerated the shift from in-person to online sales and interactions, increasing the demand for digital humans. Digital humans are intuitive hyper-realistic avatars with personalities and facial expressions that blend automation and human interaction. As digital humans’ capabilities improve, more businesses are using …
Continue reading “B2B Influencer Marketing with Digital Brand Ambassadors”
Here are six reasons why integrating social media and email marketing can benefit your brand: Increase the number of subscribers to your list Optimize marketing metrics Recognize the world’s most powerful influencers Provide your email subscribers with options Demonstrate a new mode of subscriber interaction Extend the reach of your message Increase the number of …
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Although TikTok trends appear random, there is no such thing as a foolproof marketing strategy. However, there are reasonable steps you can take to ensure your business’s success on the app. Here’s how to develop a TikTok marketing strategy that evolves along with your TikTok experience. Become acquainted with Tiktok Narrow the scope of your …
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It’s a well-known fact that revenue is the primary metric for determining a business’s success. That is why a sizable portion of the effort is devoted to marketing a business’s product and success to its target market. And when it comes to marketing, particularly digital marketing, content has emerged as one of the most effective …
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Consumers today are more empowered than ever. They can find out a lot about products and services and buy them from an almost infinite number of retailers—online or offline. With so much competition for consumer attention, it’s clear that marketing strategies are evolving. Digital marketing is a powerful tool for any business, but it can …
Continue reading “5 Digital Marketing Tips for SMBs to Grow Their Business”
The COVID-19 Pandemic is giving direct mail a boost. During the UK lockdowns of 2020 and 2021, physical mail proved to be an effective way to communicate with customers. It was a welcome break from the digital life of unread emails, zoom calls, social media posts, and those annoying pop-up ads. When the government needed …
Continue reading “5 Key Things To Consider In Direct Mail Marketing”